On April 29 Vavoom made its smash Broadway debut with the opening of Legally Blonde The Musical at New York’s Palace Theatre! As the show’s official beauty sponsor, Vavoom was front and center on stage, and sponsored the glamorous after party at Cipriani. The show’s Vavoom branded salon provides a fun, professional context for our brand, and the story highlights the special bond between client and stylist.

In attendance were David Craggs- President PPD, Francesca Raminella- SVP/GM Matrix, Carl Galasso - President and COO of Emiliani, and Modern Salon editor Maggie Mulhern, along with a host of celebrities and Broadway luminaries including Rosie O’Donnell, Dennis Leary, Jane Krakowski, media maven Cindy Adams, Kathie Lee Gifford, Joan Rivers, Harvey Fierstein, Sutton Foster and others.

Guests decked out in ‘their hottest pink’ walked the pink carpet and sipped pink champagne and everyone went home with their favorite new product, Vavoom Gold Heat.