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December 2004 - Redbook MVP Awards: Sleek.look!

As one of Redbook's elite 2004 Most Valuable Product (MVP) Award Winners, the Sleek.look line has again received praise from national press. Following coverage in the magazine's September issue, the honors officially came December 1st at a Bryant Park Grill breakfast honoring this year's full roster of MVPs. The celebration put Matrix in the company of ultra-luxe brands like Dior and YSL with the entire Sleek line receiving praise - and Iron Smoother getting specific kudos - from Beauty Director Cheryl Kramer. Industry influentials and guests were treated to a Sleek sampling in goody bags.