How To Choose The Right Lightener For Your Client

Scared of bleach damage? We've got you! 🙌 This video is your guide to choosing the right lightener to minimize damage and keep your hair healthy while going lighter. Learn from Matrix Artist @TheJillRae about different lightening options, developer strengths, and how to avoid common bleaching mistakes. We will cover all of our Matrix bleach options, including Light Master, High Riser Pre-Bonded, Light Master Pre-Bonded, and Open-Air lighteners.

Navigating the world of hair lighteners can feel overwhelming, but Matrix Professional Hair Colorist Jill Rae breaks down everything you need to know to achieve ultimate brightness without compromising hair health. Whether you're looking for the versatile power of the classic Light Master, up to nine levels of lift with the bond-protecting High Riser Pre-Bonded, gentle care for fine or previously lightened hair with Light Master Pre-Bonded, or seamless, hand-painted balayage with Open-Air clay lightener, there’s a formula for every technique and hair type. Paired with Matrix's universal developers and expert developer-selection tips, stylists have all the tools needed to customize lift, maintain hair integrity, and create stunning blonde transformations every time.

PROFESSIONAL HAIR STYLIST QUOTE ON LIGHTENERS:

"My favorite thing is that I don't have to add anything to my lightener anymore so I can charge more for an upgraded service without the added time or cost of having to add anything to my formula." - Jill Rae, Professional Hair Stylist based on Brooklyn, New York.
@TheJillRae
https://linktr.ee/thejillrae