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Food For Soft

Food For Soft

Food For Soft Rich Hydrating Treatment Mask

Mask that replenishes hydration in even the driest and most porous hair.
7x More Moisture 7x More Moisture
Vegan Formula Vegan Formula
72 Hours of Seriously Soft Hair 72 Hours of Seriously Soft Hair
Details

Infused with avocado oil & hyaluronic acid to moisturize and lock in hydration from root to tip for all dry and brittle hair types.

 

-Vegan Formula.

-Leaves hair hydrated and smooth with a soft finish and extra shine.

 

-Achieve frizz free, less porous hair.

 

-Safe for color treated hair.

How To Use

Following Shampoo, apply treatment mask from mid lengths to ends and leave on 3-5 minutes. Rinse. In case of contact with eyes, rinse them immediately. Follow with oil. Tap the side or open the jar to get every last drop!

Ingredients

AQUA / WATER / EAU • CETEARYL ALCOHOL • GLYCINE SOJA OIL / SOYBEAN OIL • BEHENTRIMONIUM CHLORIDE • PARFUM / FRAGRANCE • ISOPROPYL ALCOHOL • GLYCERIN • PHENOXYETHANOL • DILAURYL THIODIPROPIONATE • HEXYL CINNAMAL • PERSEA GRATISSIMA OIL / AVOCADO OIL • CHLORHEXIDINE DIGLUCONATE • LINALOOL • SODIUM HYALURONATE • BUTYL METHOXYDIBENZOYLMETHANE • CITRIC ACID • TOCOPHEROL • HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL • ROSMARINUS OFFICINALIS LEAF EXTRACT / ROSEMARY LEAF EXTRACT

Matrix 2026 DMI Katseye Ecomm ATF Daniela Solo
Matrix 2024 GL Food For Soft eCom ATF

Matrix-2024-GL-Food-For-Soft-Texture-Benefit-Mask

Matrix 2024 Food For Soft Full Range Avocado

Frequently Asked Questions

What is the technology in Food For Soft? ​
Can I use Food For Soft immediately following a haircolor service?
Can I use Food For Soft immediately following a haircolor service?
What is the function of silicone in haircare?

Rating Snapshot

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833 reviews with 5 stars.
159 reviews with 4 stars.
31 reviews with 3 stars.
3 reviews with 2 stars.
4 reviews with 1 star.

Overall Rating

4.8

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Average Customer Ratings

Most Helpful Favorable Review

Love this product!

9 months ago
Such a good product! It actually left my thick wavy hair so soft.
7 people found this helpful
Show Reviews:

Most Helpful Critical Review

Hair Loss

a year ago
I have dry curly hair, and it was so bad and so strongly scented, and i lost so much hair.
9 people found this helpful
Show Reviews:

Filter Reviews

  • satisfaction
  • frizz
  • price
  • fading
  • for daytime
  • for fine hair
  • hydrating
  • large
1 to 8 of 1030 Reviews .
1 – 8 of 1030 Reviews

Great mask!

3 months ago
Great hair mask for damaged or dry hair! Very heavy so i don’t think it would be for everyone. I have very dry hair from past bleaching and my hair really likes this mask! it smells great as well.

Originally posted on influenster.com

Matrix food for soft mask

3 months ago
Thank you Matrix ! My hair look salon quality at home. I was a little sceptic as my hair have tendency to weight down with super nourishing masks. I had to chose to buy very little for big jar for better price, I took a risk :) I am amazed with how my hair look like after one use only. Im wondering it it will get even better as I continue. Thanks for great investment!:) my hair feel very happy as well as I do :) soft, silky , nourish and shiny :)

Yes, I recommend this product.

Helpful?

Not for me

5 months ago
This hair mask isn’t a favorite of mine but might work better for people with thicker hair. My hair is fairly fine and no matter how much I used it felt heavy. It smells great and did leave my hair soft.

Originally posted on influenster.com

Amazing!

6 months ago
This is amazing! My daughter and I both love it. It’s better than the hair mask I’ve been using for many many years.

Yes, I recommend this product.

Helpful?

Love this product!

9 months ago
Such a good product! It actually left my thick wavy hair so soft.
Helpful?

For very dry hair.

11 months ago
The ingredients have a wonderful light scent. Unfortunately this was too heavy for my personal hair. The packaging is beautiful and the price is good.

Originally posted on influenster.com

Response from Matrix:
11 months ago
Consumer Care Center
Hi lynb_7394! We appreciate your honest feedback of our Food For Soft Rich Hydrating Treatment Mask. We strive to deliver products that will be 100% satisfactory to our consumers and want to know when these expectations are not met. We will be passing on your comments to others in our team.

causing hair loss

11 months ago
bought this about 4 months ago. i've been losing hair like crazy and my hair dresser noticed. i didn't even think about what it could be from until i looked to buy this again and so many comments are talking about hair loss and it made me realize that i haven't used anything new in my hair other than this. really sad about it. thankfully my hair is super super thick so it's not too noticeable. throwing it out immediately.

No, I do not recommend this product.

Helpful?
Response from Matrix:
11 months ago
Consumer Care Center
Hello robbby. Thank you for reaching out about Food For Soft Rich Hydrating Treatment Mask. We would like to speak with you directly about it. Please give us a call at 888-777-6396, 9:00 am - 5:30 pm ET for assistance and provide the case #42002942. It would be helpful if you could have the products available when you call. Looking forward to speaking with you.

Soft hair and great smell. No help with hydration

a year ago
After a color and highlights, I needed help due to breakage and a friend recommended Food For Soft. Yes, my hair was soft however, I did not have any sign of relief from breakage or dryness.
Helpful?
Response from Matrix:
a year ago
Consumer Care Center
Hi, Thanks for your feedback on Food For Soft Rich Hydrating Treatment Mask. We're happy to hear you achieved the desired softness, which is a core benefit of its hydrating properties. For more significant concerns like breakage and intense dryness, particularly after chemical treatments, we recommend using the entire Food for Soft line for optimal results. We'll be sure to share your feedback with our internal teams for review.
1 – 8 of 1030 Reviews