Length Goals Extensions Perfector Multi-Benefit Styling Spray
Enables ease of blow drying & faster detangling with 450º degree heat protection.
Welcome To The New Matrix!
You always grab your hair straightener when you want to rock smooth, sleek strands. But did you know that’s just the beginning of what you can do with this versatile hair styling tool? Hairstyle trends today are about all sorts of wave and curl shapes—from beach waves to plump, voluminous curls. And you can achieve all these shapes with your flat iron! Here’s why now is the time to learn how to curl your hair with a straightener, along with tips on how to nail your favorite looks!
Straightener curls are fast. “We use a flat iron to curl hair on photo sets all the time,” says Matrix Artistic Director Dilek Onur-Taylor. “You can usually do an entire head with 10 sections or less.”
Straightener curls are modern. Modern hairstyles are easy and relaxed. Flat irons produce a more compressed, elongated shape than a traditional curling iron. The latter is better for forming tight, round curls.
Straightener curls are versatile. You can achieve so many shapes with a hair straightener. According to Matrix Artistic Director and owner of The Loft Salon in Boston, Michael Albor, it’s all about the shape of the sections. Vertical sections will produce a languid, beach-wave hair shape, while horizontal sections lead to a plumper, bulkier curl shape that’s more like a classic roller set.
Straightener curls are long-lasting. “I equate a flat iron to a waffle maker or a panini press,” says Matrix Artistic Director Michelle O’Connor. “With those tools, you have heat on both sides. With a curling iron, you’re not ‘cooking’ both sides with heat so you may not be heating the hair thoroughly. With a flat iron, you’re heating up both sides of the hair, and that means the curls or waves are well-set and last forever. The hair will not droop.”
Apply heat protector spray to dry hair and comb it through to distribute the product.
Divide your hair into vertical sections. If your hair is thick, divide it in half from ear to ear first and clip away the top.
Place the flat iron into the first section at eye level.
Clamp the hair and rotate the iron back slightly.
Slide the iron along the strand and continue to rotate the iron for a total of one-half of a turn. Keep lots of tension on the hair. Think of scissoring a ribbon to curl it if you’re wrapping a gift.
Release the flat iron before you reach the end. Twirl the curl gently with your fingers to “set” the wave, and gently drop the hair.
Work around the head, alternating the direction of each curl. If you’ve clipped away the top, finish the bottom, unclip the top and repeat.
Once all the hair is curled, let it cool completely.
Gently shake the hair to blend the curls and mist with a texturizing sea salt spray for volume and to define the curl shape
Enables ease of blow drying & faster detangling with 450º degree heat protection.
Intensely nourishes, revitalizes and strengthens hair in just 60 seconds
Deposits blue-violet pigments to neutralize brassy tones.
Does it sometimes seem as if you and your fine hair are constantly at war? You fluff it up, it falls down. You move it here, it travels back over there. You encounter humidity or wind and your carefully coiffed look falls apart. Why can’t you and your fine hair just get along? Well, with the right styling techniques, you can add…and keep…volume in your fine hair. Here are tips from the pros at Matrix!
Read NowBrass is wonderful when it comes to antique lamps, key rings and marching bands. But when it comes to your blonde or brunette hair, not so much. Unwanted brassy tones can be the number one buzzkill for the cool hair color you crave. Perhaps you’ve heard things about blue and purple shampoos as antidotes for brassy hair, but you’re not sure what they do and how they work. Well, you’re in luck. The pros at Matrix take on your frequently asked questions about all things new about blue shampoo!
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